{
  "$schema": "https://mcp-actions.org/schema/v1.json",
  "version": "1.0",
  "site": {
    "name": "matt clarke / ai",
    "description": "AI automation services for regulated industries (health, legal, medical-legal). Internal operator tools, not customer-facing chatbots.",
    "url": "https://mattclarkeai.com",
    "owner": {
      "name": "Matt Clarke",
      "email": "matt@mattclarkeai.com",
      "linkedin": "https://www.linkedin.com/in/mattclarke"
    }
  },
  "actions": [
    {
      "id": "book-call",
      "title": "Book a 30-minute discovery call",
      "description": "Schedule a free 30-minute discovery call with Matt Clarke to scope an AI automation build for a regulated-industry business.",
      "kind": "external-redirect",
      "url": "https://mattclarkeai.com/contact",
      "embedded_provider": "calendly",
      "embedded_provider_url": "https://calendly.com/mattclarke/discovery",
      "page": "https://mattclarkeai.com/contact",
      "fields_collected_on_target": ["name", "email", "company", "topic"],
      "ideal_for": ["health clinics", "legal firms", "medical-legal practices"],
      "estimated_time_minutes": 30,
      "cost": "free"
    },
    {
      "id": "email-matt",
      "title": "Email Matt directly",
      "description": "Send Matt an email instead of booking a call. Replies within two business days.",
      "kind": "mailto",
      "url": "mailto:matt@mattclarkeai.com",
      "page": "https://mattclarkeai.com/contact"
    }
  ],
  "preferred_routing": {
    "intent_book_call": "book-call",
    "intent_general_inquiry": "email-matt",
    "intent_pricing_question": "book-call"
  },
  "policies": {
    "automated_lead_submission": "discouraged",
    "scraping": "allowed",
    "case_study_reuse_attribution": "required"
  }
}